function initPage(){ } What the new Shopify Online Store 2.0 Means for Online Stores -

What the new Shopify Online Store 2.0 Means for Online Stores

Well Honeycomb Hive, we have some exciting news! Shopify is releasing a major update to their platform and it is MAJOR! Here’s the skinny on the new update and what it means for your store: 

Online Store 2.0 represents Shopify’s biggest upgrade to its Liquid platform ever.

Online Store 2.0 updates include a set of new features that all work together:

  • Sections on all pages unlock new opportunities to personalize every aspect of a store
  • New editor experience makes it more efficient for merchants to build their storefronts
  • Theme app extensions make it easier to extend and manage apps within themes

In addition Shopify introduced Dawn, it’s first source available theme that has the powerful Online Store 2.0 features built in.

Dawn is 35% faster than the most popular Shopify theme and will be the new standard for Shopify theme development.

Additional updates to the online store includes metafields and custom content.

  • Using metafields, merchants can now add their own attributes to models like products and product variants, with support for other models like customers and orders coming later this year.
  • Custom content, coming soon, will be built on top of the new metafields infrastructure and will serve as Shopify’s Content Management platform. It will allow merchants to store content of any format within Shopify.

Four words: Sections. On. Every. Page.

Stores can have multiple template files that map to different products, collection pages, custom pages, blog posts, and more, allowing merchants to easily have different product, collection, and other pages in the same store.

So, does this mean for your store?

Because of all the benefits that come with 2.0 and opportune timing before the holidays, we recommend migrating to Online Store 2.0 as soon as possible. At Honeycomb we want to be a resource and guide through this process. Over the next few weeks we will be sending out more information to help you navigate the migration process. In the meantime, you can read more from Shopify here

If you are interested in working with Honeycomb to migrate your site to Online Store 2.0, we will be including fully custom design with all migrations. This is a unique opportunity to take advantage our Signature Shopify Experience at a reduced rate, a small thank you for being part of our Honeycomb Hive. 

To book a migration discovery call, click the link below.  

What the new Shopify Online Store 2.0 Means for Online Stores

Meet the Author

Callie Kerbo is an award winning solopreneur based in Austin, Texas. She is the Founder of Honeycomb, and specialises in branding your business to make you unforgettable. You can find her here.

Honeycomb is a full service boutique brand partner, offering concept-to-launch marketing services for startups and growth-stage businesses. Founded on the belief that beautiful design is only as powerful as the business strategy behind it, Callie works to find what makes your business irreplaceable and then develop a creative branding strategy to help share it with the world. By the time your customers find you, they will have only one thing to say: “Wow.” 

From napkin drawings of a concept to long-standing businesses, Honeycomb helps businesses of every scale reach their goals and grow their businesses.

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